Guben and the municipality of Schenkendöbern are located in the very east of Germany at the border to Poland. Guben as the twin town of Gubin forms a bridge to the neighbouring country Poland. The region is part of the touristic umbrella brand Lusatian Lakeland. It is characterised by natural bathing lakes and a very well-developed network of cycle paths. The task of Marketing und Tourismus Guben e.V. is tourism marketing for the members of the association, both online and offline, product development and the implementation of tasks for supra-regional marketing. The association runs the Guben tourist information office. It works very closely with the tourism stakeholders and the administrations, and its tasks also include participation in tourism working groups and networks as well as cooperation with partners.